Seocho 4-dong
Seoul
Visit Seocho 4-dong
Popular places to visit
Lotte World
Enjoy the excitement at Lotte World and see why people love this amusement park in Seoul. Check out the shops and top-notch restaurants in this vibrant area.
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can find the perfect gifts to bring home. Check out the shops and top-notch restaurants in this culturally rich area.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Gyeongbokgung Palace
This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.
Starfield COEX Mall
You can browse for souvenirs when you visit Starfield COEX Mall, a favorite shopping spot in Seoul. Amble around this culturally rich area's riverfront and enjoy its top-notch restaurants.
Things to do
DMZ Tour, Expert Tour Guide from Seoul /Option: Suspension Bridge
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
From Seoul: DMZ Tour with Optional Heroes Suspension Bridge
DMZ Tour including Hotel Pick up
Seoul Day Tour: Gyeongbokgung Palace, N Seoul Tower, Insadong
From Seoul: Nami Island, Korean Garden & Rail Bike Day Trip
Seocho 4-dong Hotel Deals
LOTTE City Hotel Myeongdong
Reviewed on Aug. 1, 2025
ENA Suite Hotel Namdaemun
Reviewed on Aug. 3, 2025
Fairfield by Marriott Seoul
Reviewed on Jul. 22, 2025
Sotetsu Hotels The Splaisir Seoul Myeongdong
Reviewed on Jul. 31, 2025
Toyoko Inn Seoul Gangnam
Reviewed on Jul. 26, 2025
HOTEL THE BOTANIK SEWOON MYEONGDONG
Reviewed on Aug. 1, 2025
Other neighbourhoods around Seocho 4-dong
Yeoksam 1-dong
If you're spending time in Yeoksam 1-dong, check out sights like Kukkiwon or Teheranno and hop on the metro to see more the city at Yeoksam Station or Eonju Station.
Seocho-gu
Travelers choose Seocho-gu for its abundant dining options. Hop aboard the metro at Yangjae Station or Nambu Bus Terminal Station and check out top sights like Gangnam-daero.
Gangnam-gu
Heavily concentrated wealth and high-end shopping areas like Apgujeong, COEX Mall, and Garosugil define this district. Explore Bongeun Temple and savor modern Korean cuisine at upscale restaurants near Park Hyatt Hotel.
Samseong-dong
Spend some time visiting places like Starfield COEX Mall while getting to know Samseong-dong, and be sure to check out the abundant dining options. You can hop aboard the metro at Bongeunsa Station or Samseong Jungang Station to see more of the area.
Itaewon-dong
Take time in Itaewon-dong to visit attractions like Itawon Street and Seoul Central Mosque. You might also appreciate the abundant dining options, and you can hop on the metro at Itaewon Station to see more of the city.
Seongsu-dong
If you're spending time in Seongsu-dong, check out sights like Seoul Forest or Hangang Park and hop on the metro to see more the city at Seoul-forest Station or Ttukseom Station.
- Lotte World
- Myeongdong Street
- Namdaemun Market
- Lotte World Tower
- Gyeongbokgung Palace
- Starfield COEX Mall
- N Seoul Tower
- Everland
- Bukchon Hanok Village
- COEX Convention and Exhibition Center
- Gwanghwamun
- Gocheok Sky Dome
- Dongdaemun History and Culture Park
- Seoul City Hall
- Olympic Park
- Seoul National University
- Myeongdong Cathedral
- Dongdaemun Design Plaza
- Guro Digital Complex
- Gwangjang Market
- Apgujeong Rodeo Street