The best area to stay in Florencia is generally within the town centre itself, particularly around the main plaza, Plaza San Martín.
This central area is the heart of Florencia, offering easy access to essential services and local points of interest. You'll find the municipal building, the main church, and several local shops and eateries concentrated around the plaza and along the main streets leading off it, such as Calle San Martín. It's a walkable district, making it convenient for exploring on foot.
For families, staying near Plaza San Martín is ideal. The plaza often serves as a focal point for local life and provides open space for children. Being centrally located means you're close to any necessary amenities, like pharmacies or small supermarkets, which is always a plus when travelling with children.
Couples looking for convenience and a relaxed experience will also appreciate the town centre. It offers a chance to experience the local pace of life, with cafes and restaurants within easy reach for an evening meal or a morning coffee.