What to do in Matsuyama

Activities, attractions and tours

Matsuyama which includes street scenes, a city and night scenes
Matsuyama which includes street scenes, a city and night scenes
Matsuyama showing street scenes, road cycling and a city
Matsuyama which includes night scenes, street scenes and signage
Matsuyama which includes a city, night scenes and street scenes

Matsuyama Attractions

Let Expedia help you experience the best that Matsuyama has to offer! If you’re looking for fun itinerary ideas, we can provide you with a list of the top sightseeing attractions, as well as helping you to find unmissable activities. Whether you’re travelling with your family, planning a romantic trip with your loved one, or visiting on business, we’ll make it easy to plan an unforgettable holiday that checks all the boxes.

Activities and Tours

Matsuyama is crammed with must-see places to visit and things to do. We can help you decide where to stay, and make it a breeze to explore the surrounding areas with our guides on where to go, what to see and when to see it. No matter how long your stay, it’s easy to find places of interest in Matsuyama to make sure that you enjoy your experience to the fullest and don’t miss a thing. Leave the local knowledge to us and leave the hassle behind.

If you’re planning a visit, why not check out our handy guides to places of interest in the area? You can browse lists of things to do, learn about the most popular attractions, and get help with planning the details of your trip. Expedia makes it easy for you to check out all the top sights.

Matsuyama Attractions

Expedia has something for everyone, so whether you’re planning to get active on a summer holiday, put a spring in your step with a romantic rendezvous, or pamper yourself with a leisurely winter trip, you’ll find plenty of attractions to keep you entertained. In addition to scheduling local tours, booking reservations and scoring advance event tickets, Expedia makes it easy to book your flight, hotel and rental car in advance, all on one consolidated travel itinerary, making for hassle-free travel and freeing you up to explore the sights of Matsuyama.

Looking for things to do can be time consuming, but we can take the hassle out of planning your holiday. Whether you’re looking to get active in the great outdoors, sample the cuisine or catch up with the vibrant local culture, our guides to Matsuyama attractions ensure that you’ll have a successful trip, whatever the season.


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What to do in Matsuyama


Discover the most popular places to visit in Matsuyama

Explore areas of Matsuyama

Dogo Hot Spring

Dogo Hot Spring

Famed for its historic public bathhouse built in 1894, this hot spring resort town offers a relaxing atmosphere with guests strolling in yukata robes. Easily accessible by tram, explore sights like Yushinden and Gyokuza no Ma.

Dogo Hot Spring
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Okaido

While Okaido isn't home to many top sights, Saka no Ue no Kumo Museum and Bansuiso are some notable places to visit nearby.

Okaido
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Ichibancho

If you're spending some time in Ichibancho, Saka no Ue no Kumo Museum and Akiyama Brothers Birthplace are top sights worth seeing.

Ichibancho
Matsuyama showing street scenes, road cycling and a city

Sanbancho

You'll appreciate the historic sites during your time in Sanbancho and you might want to plan a stop by Saka no Ue no Kumo Museum and Bansuiso while you're in the area.

Sanbancho
Dogokoen

Dogomachi

While you're in Dogomachi, take in top sights like Dogo Park and jump on the metro at Dogo Onsen Tram Stop to see more of the city.

Dogomachi
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Miyatamachi

Though Miyatamachi might not have many top sights, you can venture to the surrounding area to see attractions like Matsuyama Central Park and Matsuyama Castle.

Miyatamachi

 

Looking for fun things to do nearby? Check things to do near me to find and book the best things to do, fun activities, and top attractions wherever you happen to be.

 


 

Day trip destinations from Matsuyama

Frequently asked questions

Is Matsuyama worth visiting?
One of the most common things to do in Matsuyama is visit Dogo Onsen. Check this leading sight off your list, then discover more of this area's fishing and festivals.
How do I spend a day in Matsuyama?
Begin your day with a visit to Dogo Onsen and Matsuyama Castle. Then, check out other areas of Matsuyama for local dining and a little retail therapy.
What is the top tourist attraction in Matsuyama?
Dogo Onsen is one of the top tourist attractions in Matsuyama and deserves a place on every itinerary of the area.
Is three days enough to stay in Matsuyama?
You can easily tick off leading attractions like Dogo Onsen, Matsuyama Castle and Tobe Zoo with a three-day break in Matsuyama. On average, most travellers book two days here. There's plenty to do and see nearby too, so stick around longer and check out Imabari.
Is Matsuyama a walkable city?
With popular neighbourhoods and top sights within walking distance of the city centre, Matsuyama is a good destination to tour on foot. Have fun wandering between Dogo Onsen and Matsuyama Castle. Then take a stroll through Dogo Hot Spring, located 2 kilometres from downtown, and Okaido, which is about 0.64 kilometres away.
What are some activities to do in Matsuyama with kids?
Deciding what to do in Matsuyama with kids has never been simpler. Whether you're taking a trip with toddlers or teenagers, there are lots of family-friendly sights to keep everyone happy here.

What to do in Matsuyama for adults?
Whether you're a culture enthusiast, food connoisseur or outdoor adventurer, there are loads of things to do in Matsuyama for adults including Shiki Memorial Museum and Itami Juzo Museum.
Are there free things to do in Matsuyama?
From visiting parks to wandering around exciting neighbourhoods, it's easy to find free things to do in Matsuyama. If you're stuck for ideas, get some tips from a local tour guide. Baishinji Beach is a top spot for anyone wishing to save on their sightseeing activities.

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