Prima Tel Aviv Hotel

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Close to Gordon Beach, Prima Tel Aviv Hotel provides a terrace, an arcade/game room, and a library. Free in-room WiFi is available to all guests, along with dry cleaning/laundry services and a fireplace in the lobby.

Reviews

8.4 out of 10
Very good

Popular amenities

  • Free WiFi
  • Restaurant
  • Air conditioning
  • Parking available
  • Business services
  • Bar

Room options

Available filters for rooms
Showing 6 of 6 rooms

View all photos for Superior Room, City View

A hotel room with a bed, a desk with a chair, a small table with a plant, and a chair with a patterned cushion.

Superior Room, City View

7.2 out of 10
Good
(5 reviews)
  • City view
  • 204 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed OR 1 Twin Bed

View all photos for Deluxe Room, Sea View

A modern hotel room with a bed, a desk, a chair, a TV, and a view of the sea.

Deluxe Room, Sea View

9.0 out of 10
Wonderful
(12 reviews)
  • Sea view
  • 269 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 Double Bed OR 2 Twin Beds

View all photos for Single Small Room

A hotel room with a bed, a desk, a chair, a nightstand, and a window with curtains.

Single Small Room

8.0 out of 10
Very good
(4 reviews)
  • City view
  • 96 sq ft
  • 1 bedroom
  • Sleeps 1
  • 1 Twin Bed

View all photos for Deluxe Room, Club Lounge Access, Sea View

A modern hotel room with a bed, a desk, a chair, a TV, and a view of the sea.

Deluxe Room, Club Lounge Access, Sea View

  • Sea view
  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed OR 2 Twin Beds

View all photos for Superior Room, Club Lounge Access

A hotel room with a bed, a desk with a chair, a small table with a plant, and a chair with a patterned cushion.

Superior Room, Club Lounge Access

  • 1 bedroom
  • Sleeps 2
  • 1 Double Bed OR 1 Twin Bed

View all photos for Single Room (Small) Lounge Access

A hotel room with a bed, a desk, a chair, a nightstand, and a window with curtains.

Single Room (Small) Lounge Access

  • 1 bedroom
  • Sleeps 1
  • 1 Twin Bed

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About the area

Located on the beach, Prima Tel Aviv Hotel is in Tel Aviv Promenade, a neighborhood in Tel Aviv. Ben Gurion House and Bauhaus Center Tel Aviv are cultural highlights, and some of the area's activities can be experienced at Tel Aviv Marina and Gordon Swimming Pool. Traveling with kids? Consider Suzanne Dellal Center for Dance and Theatre, or check out an event or a game at Bloomfield Stadium. Looking to get your feet wet? Kayaking, parasailing and windsurfing adventures can be found near the property. Visit our Tel Aviv travel guide
Map
Hayarkon 105, Tel Aviv, 63432

What's nearby

  • A coastal cityscape with a prominent hotel, a beach, and a busy street at dusk.
    Frishman Beach
    1 min walk - 0.1 km
  • A coastal cityscape with a beach, high-rise buildings, and a clear sky.
    Banana Beach
    1 min walk - 0.1 km
  • A beach with a cityscape in the background.
    Gordon Beach
    2 min walk - 0.2 km
  • A beach with lifeguard towers, beach umbrellas, and people sunbathing.
    Bograshov Beach
    3 min walk - 0.3 km
  • Ben Yehuda Street
    2 min walk - 0.2 km

Getting around

  • Elifelet Station
    4 min drive
  • Bat Yam - Komemiyyut Station
    10 min drive
  • Ben Gurion Airport (TLV)
    34 min drive

Restaurants

  • Frishman
    2 min walk
  • Coco Beach
    2 min walk
  • Mexicana מקסיקנה
    4 min walk
  • Greco
    3 min walk
  • Pizza Garage
    1 min walk

About this property

Prima Tel Aviv Hotel

  • Family-friendly hotel near Gordon Beach
  • At Prima Tel Aviv Hotel, you can look forward to a terrace, an arcade/game room, and a library. Stay connected with free in-room WiFi, and guests can find other amenities such as dry cleaning/laundry services and a fireplace in the lobby.
  • You'll also enjoy the following perks during your stay:
    • Self parking (surcharge), supervised childcare (surcharge), and smoke-free premises
    • 1 meeting room, a gift shop, and a computer station
    • Luggage storage, concierge services, and a front-desk safe
    • Guest reviews give top marks for the helpful staff
  • Room features
  • All 63 rooms offer comforts such as air conditioning and bathrobes, as well as perks like free WiFi and safes.
  • More amenities include:
    • Bathrooms with showers and free toiletries
    • 32-inch LCD TVs with cable channels
    • Heating, daily housekeeping, and desks

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Frequently asked questions

Is Prima Tel Aviv Hotel pet-friendly?

No, pets are not allowed at this property.

How much does it cost to stay at Prima Tel Aviv Hotel?

As of Oct 23, 2026, prices found for a 1-night stay for 2 adults at Prima Tel Aviv Hotel on Nov 7, 2026 start from CA $248, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

How much is parking?

Self parking is available for USD 21 per day.

What time is check-in at Prima Tel Aviv Hotel?

Check-in start time: 3:00 PM; Check-in end time: anytime.

What time is check-out at Prima Tel Aviv Hotel?

Check-out is at 11:00 AM. Late check-out is available for a fee (subject to availability).

Where is Prima Tel Aviv Hotel located?

Nestled on the beach, this Tel Aviv Promenade hotel is within a 5-minute walk of Banana Beach and Gordon Beach. Frishman Beach and Bograshov Beach are also within 5 minutes. Allenby Station is 30 minutes by foot.

Can I cancel my reservation for free and receive a full refund?

Yes, this property offers free cancellation on select room rates, because flexibility matters! Please refer to the property cancellation policy on our site for more details about any exclusions or requirements.

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Reviews

Prima Tel Aviv Hotel Reviews

8.4

Very good

8.4

Cleanliness

9.2

Location

8.6

Staff & service

8.0

Property conditions & facilities
Rating 10 - Excellent. 128 out of 285 reviews
Rating 8 - Good. 93 out of 285 reviews
Rating 6 - Okay. 35 out of 285 reviews
Rating 4 - Poor. 23 out of 285 reviews
Rating 2 - Terrible. 6 out of 285 reviews

Reviews

Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The location is excellent. The hotel was clean and the staff were helpful and pleasant. I would definitely stay here again.
Stayed 7 nights in Aug 2026
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel staff were warm and friendly, Its a small hotel and it is in a great location for access to the beach and Central Tel Aviv.
Stayed 7 nights in May 2026
Verified review

8/10 Good

Liked: Cleanliness, amenities, property conditions & facilities
Staff was very courteous, breakfast was very good! Overall a very pleasant experience
Stayed 6 nights in Dec 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We have stay at this hotel 3 times and all times we have being happy with location. Service and rooms are well maintained
Stayed 4 nights in May 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location so close to the beach. Perfect for me being a solo traveller. Very friendly staff. Greay breakfast.
Stayed 9 nights in May 2025
Verified review

8/10 Good

Liked: Amenities
The location of the hotel is great and the sea view is very nice (for sea view rooms). Furniture and rugs need deep cleaning. Some noise from a bar downstairs until midnight. Overall for the cost it is okay.
Stayed 7 nights in Jan 2026
Verified review

6/10 Okay

Liked: Cleanliness
Disliked: Staff & service
Basic hotel with great location. Some negatives - There are stairs up to front desk. Front desk agent was rude and unhelpful and didn’t answer the phone multiple times when we were trying to find out where to park. Breakfast was ok but great view of beach from restaurant.
Stayed 1 night in Apr 2025
Verified review

4/10 Poor

Liked: Staff & service
Disliked: Cleanliness, property conditions & facilities, room comfort

Must read before choosing this place. Sorry.

Unfortunately, despite the good to excellent scores on many sites, our experience did not meet our expectations. The building is old, the Elevators are tiny and scary, and one of the two was out of order nearly every day. The rooms were dirty, the Carpets were old, and there was dust everywhere. When we moved a sofa to pick something up, it was obvious that the area had not been cleaned in many years. The air conditioning, although cooling, was not removing moisture from the rooms, and everything that was not closed in the suitcases was moist. We rented two rooms, and both had an issue. The first room that we received, the toilet was pouring water on the floor from the wall connection, which they had to move us out. We stay in Prima Raanana many times, it is 100% better than the TLV one, except for the Beach proximity. The continental breakfast at the hotel is not close in quality and variety to the ones in other hotels that we stayed in Israel in the past. Other hotels that seem to have lower ratings in Tel Aviv with similar price ranges are much more accommodating. Live and learn! We paid in advance as usual for Hotels.com; otherwise, we would move out after the first day. In the end, our vacation was nice, but we returned with one sick kid and most of us not feeling great due to the hotel. One thing that I must state is that the Hotel staff was fairly reasonable and responsive during the stay.
Stayed 13 nights in Jul 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing hotel! Very clean, the breakfast was exceptional, and the staff went above and beyond. I arrived late, and they kindly allowed me a late check-out until 1:00 PM with no charge, which I really appreciated. Wonderful service !!best location!!I highly recommend staying here!
Stayed 1 night in Jul 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, room comfort

Love it!

The place was amazing. Perfect location great staff all around worth the stay.
Stayed 2 nights in Aug 2025
Verified review

10/10 Excellent

Liked: Staff & service, amenities, property conditions & facilities
Great boutique hotel in Tel Aviv promenade!
Stayed 6 nights in May 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Everything was great!
Stayed 3 nights in Dec 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a great experience, the peopled were very friendly. Had excellent breakfast all the time.
Stayed 4 nights in Nov 2024
Verified review

10/10 Excellent

Would Stay Again!

The customer service was awesome! And the location can’t be beat.
Stayed 1 night in Feb 2024
Verified review

10/10 Excellent

Liked: Cleanliness, property conditions & facilities
It is a small hotel and the staff were extremely courteous and helpful
Stayed 12 nights in Mar 2023
Verified review

8/10 Good

Liked: Cleanliness, staff & service, property conditions & facilities
Staff was excellent. Breakfast very fresh and delicious.
Stayed 2 nights in May 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

A wonderful stay and a great location

The staff was spectacular!! Tomer and Rinna were so helpful and kind!! It is the perfect location
Stayed 2 nights in Jul 2022
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Perfect for solo travelers

Perfect little hotel close to the sea. Complimentary snacks and beverages are a nice addition.
Stayed 1 night in Sep 2023
Verified review

4/10 Poor

Liked: Amenities
Disliked: Cleanliness, staff & service, property conditions & facilities
Beach front row .. made up for everything.. if it wasn't for the access to Tel Aviv beaches just crossing the road it would have been a disastrous stay
Stayed 8 nights in Jul 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service
Great staff! Rooms are large!
Stayed 8 nights in Jun 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It felt like a home away from home 2 week stay. I was bwey happy. Would certainly return
Stayed 3 nights in May 2025
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Just good.
Stayed 1 night in Apr 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
The only mildly negative aspect of this hotel is the small size of the rooms, but that is mostly made up for by the very good ergonomic design. Otherwise, I have no complaints. The rooms are impeccably clean, housekeeping is prompt
Stayed 6 nights in Jul 2025
Verified review

8/10 Good

Liked: Cleanliness, property conditions & facilities
Good time
Stayed 2 nights in Mar 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

perfect breakfast

location is very good, front of the beach, amazing breakfast, clean , and croissant , coffee, and drinking cold water serve 7/24 at the lobby free of charge, tom in tje lobby , was very helpfull . easy check in , it was higly recommended.
Stayed 4 nights in May 2023