The place is huge, with more pools and restaurants than you can shake a stick at. Lots of nice, large rooms with private balconies. You get a nice view of Benidorm town, which is a couple of Km away. Yes there are lots of golfers, but there are many families and couples just hanging out around the grounds, or in the spa, so it does not feel too golfy.
I guess the complex was built twenty to thirty years ago, as you can see signs of age, but the furniture felt new and contemporary so the overall vibe was not sad at all. People were nice, everyone knew what they were doing. Recommended (and I am fussy).